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Our Brand

The IDC’s pay-off line; “Your partner in development finance,” is not just only our brand promise but our commitment to clients and stakeholders.

The visual representation of our Corporation is communicated in our logo, which forms the basis of the corporate identity. The IDC logo reflects a stable, fixed relationship, symbiotic, each dependent upon the other, balanced and dynamic. It is a graphic representation of who we are and the important role we play as a development finance institution.

The yellow orb or core symbolizes our brand promise… ‘your partner in development finance’. It is central to our commitment to partnership and is underpinned by our corporate values.

The three dynamic moving rings are open, embracing the new South African society and the dreams of all our people. They embrace the golden inner core, and each line is representative of our strategic intent:

  • Business Opportunity
  • Economic Development
  • Investment

 


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